Artikel im Electronic Markets-Journal veröffentlicht

vendredi, 31. décembre 2021 um 07:13 Uhr

Wie können Taxonomien für Geschäftsmodelle erstellt werden? Dieser Frage gehen wir gemeinsam mit Kolleginnen und Kollegen der TU Dortmund und Fraunhofer ISST im Forschungsartikel "Designing business model taxonomies – synthesis and guidance from information systems research", der im Electronic Markets-Journal veröffentlicht wurde, nach.

Möller, F., Stachon, M., Azkan, C. Schoormann, T., & Otto, B. Designing business model taxonomies – synthesis and guidance from information systems research. Electronic Markets (2021).

Abstract. Classification is an essential approach in business model research. Empirical classifications, termed taxonomies, are widespread in and beyond Information Systems (IS) and enjoy high popularity as both stand-alone artifacts and the foundation for further application. In this article, we focus on the study of empirical business model taxonomies for two reasons. Firstly, as these taxonomies serve as a tool to store empirical data about business models, we investigate their coverage of different industries and technologies. Secondly, as they are emerging artifacts in IS research, we aim to strengthen rigor in their design by illustrating essential design dimensions and characteristics. In doing this, we contribute to research and practice by synthesizing the diffusion of business model taxonomies that helps to draw on the available body of empirical knowledge and providing artifact-specific guidance for building taxonomies in the context of business models.